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Get a deep-dive audit covering traditional SEO, AI search visibility, and generative engine readiness in seconds. Uncover hidden opportunities, fix technical errors, and outrank your competition.

The Core Engine

Aligned with leading AI answer engines

ChatGPT

OpenAI

Perplexity

AI-powered search

Google Gemini

Google

Claude

Anthropic

GEO Scoring Formulas

Peek under the hood. Our Generative Engine Optimization (GEO) scoring relies on a proprietary multi-dimensional algorithm that evaluates modern search criteria, aligning your site with AI-driven search engines.

AI Readiness Scoring Engine

Unlike legacy SEO tools built for keyword rankings, our engine analyzes the signals AI models use to determine what content is trustworthy, citable, and worth synthesizing into a response. We measure seven core dimensions — AI Readability, Content Semantics, Citation Readiness, AI Access, AI Crawlability Intelligence, E-E-A-T Signals, and Entity Knowledge Graph — and combine them into a single AI Readiness Score.

Illustrative scores on a 0–100 scale per dimension (sample data for the model, not a live audit).

AI Readability

Measures how easily AI systems parse and understand your content—clear structure, scannable headings, and digestible sentence length.

Entity Trust

Evaluates trust signals that AI models use to weight your content: author expertise, cited sources, and domain authenticity.

Citation Readiness

Assesses how likely your page is to be cited by LLMs—factual density, data points, and attributable quotes that answer user queries.

AI Access

Ensures AI crawlers are allowed to access and index your content via robots.txt, meta tags, and canonical signals.

AI Crawlability Intelligence

Evaluates how well your site is structured for AI crawler discovery—schema, meta descriptions, and crawler-specific allowlists.

AI-Answer Extraction Engine

Measures how readily LLMs can extract direct answers, definitions, and list-style content for answer snippets and citations.

Entity Knowledge Graph

Maps your brand entity across AI knowledge bases — including Google Knowledge Graph, Wikidata, and SameAs profiles — to improve how AI engines identify and cite your brand.

The Methodology

The GEO Visibility Process

Transparency is our core principle. Discover the exact 4-phase technical pipeline our platform executes in real-time when you click "Generate Audit".

Data Ingestion & Discovery

Phase 1: Deep Crawl Initialization

Our crawler accesses the target URL, extracting full HTML DOM structure. We bypass anti-bot protections securely to capture rendered JavaScript, static assets, internal links, and raw metadata the same way an Answer Engine crawler would.

Technical Tasks

  • Robots.txt & Sitemap parsing
  • Headless JS Rendering
  • Media & Next-Gen Format Extraction

NLP & Intent Processing

Phase 2: Semantic Content Parsing

Extracted textual components are sent to our language models. We break down paragraphs into tokens, analyze TF-IDF density, map entity relationships, and assign intent clusters to measure how thoroughly you cover a topic.

Technical Tasks

  • LSI Keyword Extraction
  • Heading Hierarchy Validation
  • Readability & Toxicity Scoring

Speed, Security & UX

Phase 3: Core Technical Profiling

Simultaneously, we evaluate Web Vitals and technical constraints. This phase identifies render-blocking scripts, unoptimized CSS, server response times (TTFB), and SSL/TLS cryptographic handshakes.

Technical Tasks

  • Core Web Vitals Assessment
  • Mobile-First Accessibility
  • HTTP Secure Header Checks

AI-Driven Action Plans

Phase 4: Comparative Scoring & Outputs

The parsed metrics are fed into our proprietary Generative Engine Optimization (GEO) scoring algorithms. We cross-reference the site's performance against industry standard benchmarks to orchestrate a prioritized playbook.

Technical Tasks

  • Actionable Task Generation
  • Global Ranking Simulation
  • Executive Summary Provision

Ready to run your audit?

Jump back to the analyzer and generate a full report for any public URL.

FAQ

Frequently asked questions

What is GEO (Generative Engine Optimization)?
GEO is the practice of making your website readable, citable, and trustworthy to AI answer engines like ChatGPT, Gemini, Claude, and Perplexity. Traditional SEO optimizes for a search engine that returns a list of blue links. GEO optimizes for engines that read your content, decide what's true, and synthesize a single answer. Different audience, different rules.
How is GEO different from traditional SEO?
SEO rewards keyword targeting, backlinks, and ranking on a results page. GEO rewards being the source AI models choose to quote. That means structured data, factual density, named-entity clarity, server-rendered content, and authoritative citations matter more than meta keywords. A page can rank #1 on Google and still be invisible inside ChatGPT — they evaluate completely different signals.
Which AI answer engines does IndexGraph optimize for?
The big four: ChatGPT (OpenAI), Perplexity, Google Gemini, and Claude (Anthropic). We also audit for Google AI Overviews, which now appear on a significant share of Google searches. Each engine crawls and synthesizes content differently, so IndexGraph measures readiness against the patterns each one rewards — not a single generic "AI score."
What is the AI Readiness Score and how is it calculated?
It's a single 0–100 number that summarizes how well your site performs across seven dimensions: AI Readability, Content Semantics, Citation Readiness, AI Access, AI Crawlability Intelligence, E-E-A-T Signals, and Entity Knowledge Graph. Each dimension is scored independently against 200+ checkpoints, then combined using a weighted formula. The breakdown tells you exactly where to focus first.
How long does an audit take?
A free basic audit runs in under a minute. A full deep audit — which includes JavaScript rendering, multiple crawler simulations, schema validation, and AI engine probes — usually finishes in 3 to 10 minutes depending on site size. Larger sites with hundreds of pages take a bit longer. You'll see live progress as the pipeline runs, so nothing feels like a black box.
Is there a free plan?
Yes. You can run a free Basic Audit on any public URL without paying — that gives you your AI Readiness score plus the headline findings for each section. The Standard plan (₹999/month) unlocks deeper diagnostics, AI-driven fix recommendations, and report exports. We built the free tier to be genuinely useful, not a teaser.
Can IndexGraph audit any public website?
Yes — any publicly accessible URL works, whether it's WordPress, Shopify, Webflow, Framer, Next.js, or a fully custom stack. The crawler renders JavaScript so single-page apps audit correctly. We can't crawl content behind a login, paywall, or `noindex` directive, since those are explicitly hidden from search engines and AI engines alike.
Does IndexGraph store the data it crawls?
We store the audit results (scores, findings, recommendations) so you can revisit reports and track progress over time. We don't keep full copies of your crawled content beyond what's needed to generate the report. Data is hosted on managed infrastructure with encryption at rest. You can request deletion any time — details are in our Privacy Policy.
Why does my website rank on Google but not in ChatGPT?
Google indexes pages and matches keywords. ChatGPT reads pages, evaluates whether the content is trustworthy, structured, and citation-worthy, and then decides whether to synthesize it into an answer. Modern SaaS sites built in React, Vue, or Webflow often score well on Google but fail AI crawlers because the content lives inside JavaScript that AI bots don't execute. Run an audit — you'll see exactly which signals are missing.
What should I do after I get my audit results?
Start with the P0 fixes — those have the highest weight in your score and usually take a few hours. Then work through P1 items the same week. After each batch of fixes, re-run the audit; you'll see the score move in real time, which tells you what's actually working. The Pro and Premium plans include an AI-generated playbook that prioritizes fixes for you and tracks them over time.

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Professional SEO and AI readiness analysis for modern search and answer engines.

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